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Are you Reachable?

Are you Reachable?

by Suze Cumming | Nov 5, 2020 | Negotiation, Real Estate Skills, Sales, Sales Skills, Strategies, Suze Blog

If I go to your website because someone mentioned that you were good, or I clicked on a link on the MCNE referral page, can I reach you from the information on your website. Fewer than 40% of the agents’ websites that I beta tested had a way to reach the agent other...
A Better Perspective on Lead Gen

A Better Perspective on Lead Gen

by Suze Cumming | Oct 29, 2020 | Coach, Coaching, Real Estate Skills, Sales, Sales Skills, Strategies, Suze Blog

Lead Generation.   REALTORS® have been dreading this sales activity since the days when MLS tear sheets were delivered to real estate offices by donkey. Whether you are calling your sphere, following up with internet leads or working to sneak real estate into a...
A Better Perspective on Lead Gen

A Better Perspective on Lead Gen

by Suze Cumming | Oct 29, 2020 | Coach, Coaching, Negotiation, Real Estate Skills, Sales, Sales Skills, Uncategorized

Lead Generation.   REALTORS® have been dreading this sales activity since the days when MLS tear sheets were delivered to real estate offices by donkey. Whether you are calling your sphere, following up with internet leads or working to sneak real estate into a...
On Being Likeable – 7 Important Factors

On Being Likeable – 7 Important Factors

by Suze Cumming | Sep 24, 2020 | Sales, Sales Skills, Suze Blog

People hire REALTORS® they Like.  So, what makes someone likeable? We like people who make us feel comfortable and at ease; people who accept us the way we are, understand and appreciate us.   Likeable people understand the importance of being genuine, connecting...
The Power of Great Questions

The Power of Great Questions

by Suze Cumming | Jul 16, 2015 | Negotiation, Negotiation Tactics, Real Estate Skills, Sales, Sales Skills, Strategies, Suze Blog

Powerful questions build trust, persuade people, unlock crucial information and guide the process. If you want to be a master at high integrity sales, you’ll need to develop the skill of asking powerful questions. Powerful questions dissolve defensiveness and build...
Listen Like a Sage

Listen Like a Sage

by Suze Cumming | Jul 9, 2015 | Real Estate Skills, Sales, Sales Skills, Strategies, Suze Blog

Our ability to listen is critical to achieve practical empathy. If we cannot listen in a deep and meaningful way, we will never understand our prospective clients well enough to earn their trust and therefore their business. Much has been written about listening and I...
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